מיכאל פייר

אקדמי בכיר

Analyzing key users’ behavior trends in volunteer-based networks

Nofar Piterman, Tamar Makov,Michael Fire

The use of online social platforms and networks has surged over the past decade and continues to grow in popularity. In many social networks, volunteers play a central role, and their behavior in volunteer-based networks has been studied extensively. Here, we explore the development of volunteer-based social networks, focusing on the activities and behaviors of the most influential users. We introduce two innovative algorithms: the first outlines the evolution of volunteers’ behavior patterns over time, while the second employs machine learning techniques to forecast their future behavior, including whether they will remain active donors or become mainly recipients, and vice-versa. These algorithms allowed us to analyze the factors that significantly influence behavior predictions. We utilized data from over 2.4 million users on a peer-to-peer food-sharing online platform. Using our algorithm, we identified four key user behavior patterns over time to evaluate our algorithms. Moreover, we succeeded in forecasting future active donor key users and predicting the key users that would change their behavior toward donors, with an accuracy of up to 89.6%. The insights gained from our analysis not only shed light on the behavioral patterns of key users in volunteer-driven networks but also highlight the potential of machine learning in enhancing community engagement and building strategies for the future.

שפת פרסום אנגלית
כתב עת Journal of Big Data
כרך 12
נושא מספר 1
סטטוס פרסום פורסם - 01.12.2025
מספר מאמר 112

Keywords

Behavior trends
Large-scale social networks analysis
Sharing-economy
Time-series clustering
Volunteer-based networks

ASJC Scopus subject areas

Information Systems
Hardware and Architecture
Computer Networks and Communications
Information Systems and Management

Sustainable Development Goals

SDG 16 - Peace, Justice and Strong Institutions
גישה למסמך
10.1186/s40537-025-01124-7
קבצים וקישורים אחרים
Link to publication in Scopus