
GAMESlab
Research
Key Themes
- Public Transport Futures: Reliability, priority, stop-skipping, integrated network design, customer experience, and digital inclusion.
- Shared & Automated Mobility: integration with mass transit; community-driven ridesharing; SAV fleet operations and equity impacts.
- Policy, Pricing & Governance: Congestion and parking pricing; citizen participation; public value frameworks and collaborative governance.
- Parking Behavior & Pricing: Cruising reduction, ring/differential pricing, curb management, and equity-aware design.
- Digital Twins & AI: City-scale simulation, data fusion, uncertainty analysis, and XAI dashboards that help planners interpret models and test scenarios.
- Inclusive Mobility & Digital Literacy: Tools and training that empower older adults and underserved communities to use public transport confidently.
- Micromobility Analytics: Rider behavior, demand/safety modeling, and regulation design for e-scooters and bikes using surveys, and operator data.
Examples from Demos
VR demo of travel in an automated vehicle seen from the passenger's viewpoint.
Video clip of the PARKGAME Serious Game used to study parking choice behavior.
The player navigates the blue car to find a vacant parking spot before the time runs
out, all while staying within acceptable parameters of cruising velocities.
VR demo of PARKGAME VR a beta version of PARKGAME using VR technology
enhancements.
Video clip of the visualization of the MATSIm agent-based simulation model for the
Tel Aviv Metropolitan area, including all available transportation modes – private
cars, buses, and trains.



